SEO basics for SMEs in Switzerland
For Google to understand your website, it needs a clean foundation. We pay attention to structure, headings, meta data and content, so your site is well set up technically and editorially. An honest foundation instead of empty ranking promises.
- Included in the subscription
- Clean structure and meta data
- Technical foundations for Google
- Honest, without a ranking guarantee
Understood by Google
Clean foundations help Google place your site correctly.
Clear structure
A logical structure and good headings create order.
Relevant content
Clear text that matches what your customers ask.
Honest, not a promise
We build a solid foundation and do not promise guaranteed rankings.
Without a clean foundation your site stays unclear to Google
Many websites have good content and are still found poorly. Often the technical foundation is missing: unclear structure, missing meta data, duplicate headings or slow loading times. We build a clean foundation on which visibility can grow.
Unclear structure
Google does not see clearly what each page is for.
Missing meta data
Titles and descriptions are empty or duplicated.
Weak headings
The page has no clear content structure.
Slow loading
A slow site hurts visitors and visibility.
A clean SEO foundation that Google understands
amai! lays the technical and editorial foundations so Google can read and place your website better. This includes a clear page structure, clean headings, useful meta data, internal links and relevant content. This is not a trick and not a guarantee. It is a solid foundation on which your visibility can grow over time.
Clean page structure
A clear frame for visitors and Google.
Headings and meta data
Titles and descriptions that fit.
Relevant content
Text that answers questions.
Internal links
Pages that strengthen each other.
Technical foundations
Fast, secure and clean.
Mobile and readable
Clear on the smartphone.
How we approach the SEO foundation
- 01
Review
We look at your site and find the main gaps in structure, technology and content.
- 02
Structure and headings
We order the page structure and set clear headings for each page.
- 03
Meta data and content
We add useful titles and descriptions and adjust content clearly.
- 04
Technology and speed
We pay attention to clean technology, loading time and mobile display.
- 05
Care in the subscription
The foundations stay maintained in the subscription, so your base stays clean.
What does the SEO foundation cost?
The SEO foundations are included in the website subscription from 99 CHF per month. You do not pay for expensive one off measures. You get a clean foundation as part of your website.
All prices excl. VAT. Concrete Google rankings cannot be guaranteed.
Why the SEO foundation from amai!?
amai! is a website subscription provider from Bern and builds professional websites for Swiss SMEs, self employed people and local businesses, including design, build, hosting, maintenance and SEO foundations.
Honest and clear
We do not promise guaranteed rankings. We build a clean foundation that works.
Included in the subscription
The SEO foundations are part of your subscription, without expensive add on packages.
Technology and content together
Structure, technology and text are thought through together and not sold separately.
Explained clearly
We explain what we do and why it helps, without jargon.
Maintained over time
The foundations stay maintained and current in the subscription.
Optimised for AI search too
We make sure not only Google but also AI assistants can understand and recommend your content.
Who is the SEO foundation for?
The SEO foundation fits SMEs and self employed people who want to be found better online and look for an honest, solid base instead of expensive promises.
- Swiss SMEs
- Self employed people and sole traders
- Local service providers
- Businesses with a new website
- Businesses with a dated site
- Anyone who wants to be found better online
You do not need SEO knowledge. We explain the basics clearly and take care of the build.
Frequently asked questions
Does amai! guarantee top positions on Google?
No. Concrete Google rankings cannot be guaranteed. We build a clean technical and editorial foundation that supports your visibility over time.
What does the SEO foundation include?
A clear page structure, clean headings, useful meta data, internal links, relevant content and technical foundations like loading time and mobile display.
Is SEO included in the price?
Yes. The SEO foundations are included in the website subscription, without expensive add on packages.
Do I need to understand SEO?
No. We explain the basics clearly and take care of the build for you.
How quickly will I see results?
Visibility grows over time and depends on many factors. A clean foundation is the starting condition and not a switch for immediate rankings.
Does amai! also write the texts?
We help with structure and wording, so content is clear and fitting. You can supply existing texts.
What does the SEO foundation cost?
The SEO foundations are included in the website subscription from 99 CHF per month. The exact price depends on the chosen subscription.
Lay a clean SEO foundation
Tell us briefly about your website. We review the foundations and tell you honestly where you stand and what makes sense. Many clients start with a website and later build a customer portal, a CRM or automations.